JYJ Selected as the Face of Lotte, once again ^__^
Choi Ji Woo, Song Seung Hoon, represented as “first generation of Korean drama” followed by 2PM, Kim Hyon Joong, who are second generation idols have also been picked up by Enter-tour-ment marketing as new models in order for their expansion. As models for the leading brands and companies in Korea, while most brands hold 2-3 models, Lotte Duty Free will have 9 teams in total, with a total of 16 large scale models, which is an exceptional feat by itself.
The head of marketing for Lotte Duty Free Shop, Kim Ju Nam stated that, “Thereason for this mammoth sized modeling group is not simply just for our sales. Lotte’s star marketing methods put their emphasis on the creation of new content. Our aim is to expand the tourism industry in Korea through this enter”tour”marketing which is a combining of the tourism industry and the entertainment industry.
(omitted)
This time, this mammoth sized group of models will be appearing on ads singing the the Lotte Duty Free CM song called “So I’m Loving You”. Each model sang this song differently with their own characteristics, and after filming each of these models, they were all combined into one film (CM). Meanwhile, Seoul Jamsil Lotte World and Sogondong Lotte Town are to schedules to be renewed in time for these new models.
Credit: innolife
Trans + Shared by: sharingyoochun
JYJ3 
So they’ll have a new ‘so lovin’ you’ CM, pretty cool!
These are only some of the models
where is my favourite hand towel? *note this will only make sense to dramabeans lurkers
I guess LOTTE is one of the few companies that doesnt fear SM
Last year it was BB T.T my dreams for an F4 collab are now crushed
and this year its 2pm
Lotte’s a multi-billion dollar company, if anyones going to be scared, it would be SME. There’s no way that SM.Ent can lay their hands on Lotte…So happy that they chose JYJ as one of their spokesmen ❤
Heard that SM offered themselves-DBSK, with SNSD included in the bargain. My assumption-they got no reason to get rid of JYJ at the moment. Glad they kept the guys, who have also brought in the Japanese and other international fans as clients
😀
he he he
You dont need to fix what aint broken
i’m sure nature republic and nII would agree
LOL SME and their 2-in-1 bargain deals never fail to crack me up. How does it feel for those two to always be relegated to second fiddle to their juniors.
lol, everyone’s favorite hand towel! SSH should do more rom-coms like MP! So sorry about your crushed dreams… 😦
Getting back to the post, so glad that LOTTE kept the boys. It will only bring in business for them. Gah, and they’re just too adorkable in the bts vid.
I cringed watching MP. SSH and KTH acting are so~ eerrr.
And ofc lotte would keep jyj, everything the boys touch will sell. Esp amongst japanese fans.
I love 2pm. But I don’t think they’re at the same stage with the other models >.<
No wonder snsd were low on the cf star list..sm used them for bargaining deal. That's not how u treat ur current #1 artist.
You’re right SSH and KTH … are not very good at acting
i could not sit through iris even for my beloved TOP and KIM SO YEON
but SSH is very very easy on the eyes
and i took MP as a fluff drama
when you’re bored just sit through it kinda thing
*butting in* I felt cheated by the ending of MP. The first few episodes I found funny and I sort of liked the way KTH and SSH met the first time because they weren’t all cats-and-dogs against each other.
I was worried that Lotte wouldn’t re-sign JYJ again after their contracts ended, I’m so relieved that they did.
The plot was really weak in the middle.
The drama should have explored the dynamics of the OTP relationship/ challenges she faced as princess rather than how to be a princess 101
Definitely a fluff drama and a better role for him than his “dramatic” type roles. Since this is his chosen profession he should stick to lighter fare, he was a little better at it.
However, Chunnie already FAR surpasses SSH as an actor. Cannot wait to see him grow with each role he undertakes, meaning lots and lots more in his future! Thinking at least one role a year works for me. The more visuals of him the better!
The relationship of the OTP wasn’t really resolved for me in the end, so I really really felt cheated about that.
And this was the first time I watched SSH and KTH act, and I think I got distracted by their prettiness, lol. Although I must admit, SSH really likes to tilt his head sideways a lot.
I finished it because I got nothing else to watch LOL
the freaky thing is sometimes SSH reminds me of seungri xDDD
Omg nichie i thought iwas the only one
RI looks like a cross between SSH and WOOYOUNG
whaaat?? seungri yes! but baby poisencheek?? noooooooo
which part of wooyoung??? xDDDDDD
@JUNO they mention him so I’m pretty sure he’s still part of the commercial…He probably lost his towel kekeke..Now where is my Kang Ji Hwan????
If only we can see interactions between the two 4D Kims!!! ^______^*
Lotte would be smart to put that in an ad
i still remember this
Oh yes!!! That is kinda like the only time KHJ talked about Jae… And it’s so funny.. ^______^
He does a spot an jaejoong imitation
LOVE it.
Haha^^ and to imagine Jae sounds so sexy~
LOL!!!!!
JYJ sells! That’s it!
JYJ sells more that the whole SM Groups together ^^…
throw in DBSK2+SNSD to ditch JYJ hoping for more Japanese supporters.. that’ll be suicide for Lotte’s business.. they are not that dumb…
Actually to be fair in Korea NOT japan SNSD (though their music is not my cup of tea) appeals to the general public but Hyun Bin /SSH/ and chun got that base covered.
JYJ is however near irreplaceable in Japan
congrar Jyj!!..hopw have more activities for them!!
JYJ; first class models.
How come they didn’t mention JYJ in the articles ? Maybe cause they’ve been lotte face for such a long time. Why do I answer my own question..lol..anyway, good choice, lotte, 2vxq n girls gen combined will never beat JYJ’s popularity in japan n korea has been taken by chunnie..lol..and yes for JJ n KHJ interaction, pls make it come true !
great news… ^^