French Magazine “Le Point” mentions Jaejoong in an article about K-Pop:
The conservative president, Lee Myung Bak, understood it well: he now brings celebrities in his luggages to move forward on the worldwide stage. During a visit in Turkey, he created hysteria by taking out of his hat, after his speech, one of the members of JYJ, a boyband who has conquered the heart of the young Turkish.
“It’s a win-win partnership. The president helps the celebrities, the celebrities help the president.
Our country was suffering from an unexistent image, K-Pop helps to solve this problem” explains Cho HyunJin, a former journalist who has invented the word, and joined the presidential team.
T/N:Le Point is a magazine on the french and international news, destined to adults rather than to a “K-Pop audience”
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