[VIDEO + TRANS] 150929 Yonhap News: Smartphones coveted by TV for ratings – ‘The Girl Who Sees Smells’ mentioned

[Transcript]
(from 0:42 to 1:34)

‘The Producers’ took the No.1 spot, and ‘The Girl Who Sees Smells’ and ‘Pinocchio’ came in next; in the drama category with results that measured the influence of contents through the amounts of news subscribers & searchers and social media buzz in the first half of this year.

{JYJ3 note: “Drama Contents Power Index vs Rating“ – ‘The Girl Who Sees Smells’ is at No.2 in CPI(Contents Power Index) ranking, with average [TV] rating of 10.8%}

Recording high ratings than this, weekend dramas like ‘The Legend of the Witch’ and ‘Make a Woman Cry’ didn’t make even its names in the ranking.

As the ‘Thumb Generation’ –selecting times that they want, like when they commute to work, and watching programs– grows, a diversifying and paying market is increasingly expanding where there’s even a standard to measure popularity.

According to Korea Communications Commission, the scale of the video content consumption market –excluding TV– was 192.6 billion won last year; and there is prospect that it will grow to 634.5 billion won in 2019, 5 years later.

Source: Yonhap News | Video Credit: TV 연합뉴스
Translations by: rilanna of JYJ3
Shared by: JYJ3