BY DZIREENA MAHADZIR

You know you’re on another level altogether when tickets to your concert sell out within a minute of their release (and when it was announced only two days before), and you’ve been on military hiatus for almost two years. That’s what fans call the “Jaejoong effect”.
So what exactly makes South Korean singer and actor Kim Jae-joong so special in his fans’ eyes? When you look at Jaejoong (which is what he is popularly known as), you might automatically say it’s his looks. Not for nothing is he known as the visual shock or the “original K-pop visual”. But to focus solely on his extraordinary looks would be a disservice to this hardworking and talented star.
His soaring vocals and ability to make you feel the emotion of a song – even if you have no idea what he’s singing – is testament to his skills. You literally get swept away in the song with him. Match that with his charismatic stage presence, his charm and personality, and you have all the qualities of a superstar that has gone beyond being an idol singer. What can’t he do? He sings, acts, composes, arranges and has even directed a concert while performing in it!

Jaejoong after his discharge from the military on Dec 30, 2016. Five hundred fans were on hand to welcome him. Read More →
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